PORTFOLIO FEATURE

Marcella Webster

About

Marcella Webster a published author, certified health and life coach, hypnotherapist, and reiki master. Marcella's passion is to empower women and help them create lasting changes in every aspect of their well-being- mind, body, and spirit. 

Our goal for this project was to revamp Marcella's brand strategy and visuals.  We wanted our designs to reflect a feminine yet fierce aesthetic.  We designed a full logo suite, custom color palette, and design system that reflects Marcella's gift as an intuitive healer.  We then translated her new brand to the digital space by building a beautiful new website complete with an online booking system, email automations and more.  

Our goal is always to create an elevated experience from every touch point throughout the customer journey.  One that is memorable and leaves you wanting more. 

Services

Brand Strategy
Visual Identity
Art Direction
Marketing Collateral
Social Media Assets
Website Design & Development

Smiling woman sitting on a stool, wearing a white blouse and light blue jeans against a plain background.
Tablet displaying a website with a seated person in white athletic wear on a wooden surface beside a wicker basket.

Brand Tone

Welcoming / Healing / Optimistic / Fierceness

Text logo displaying "Marcella Webster intuitive healer" in dark blue font.
White letters 'm' and 'w' in stylized font on black background, enclosed in a white square border.

FROM THE CLIENT

“She brings her elegant style and exceptional creative talents to make my business shine, all while making the process fun.”

“I knew my website and branding was in expert hands with Janet. She brings her elegant style and exceptional creative talents to make my business shine, all while making the process fun. She is a joy to work with and keeps the project on track from start to finish with a consistent vision.”

— Marcella Webster, Intuitive Healer

Notebook and pen on desk with flyer showing woman meditating and candles
A person wearing a white shirt and jeans is sitting on a white surface, holding cards with blue and red designs. A woven mat is spread out with various spiritual items, including candles, a crystal, and a string of beads. There are also incense sticks and a piece of amethyst.
Stylized text reading 'Marcella Webster' on a black background.
Stylized letters 'm' in light blue and 'w' in red on black background.
Woman sitting on a wooden stool, wearing a white shirt and light blue jeans, writing in a red notebook, next to a potted plant.

COLLABORATIVE CREDITS

Photography: Stephanie Batten Photography

"Marcella Webster" text in elegant white font on black background.